In our digital time, sending out emails has become a daily thing. It is the easy way to get in contact with potential clients, customers or to apply to a job. Like with writing letters, emailing comes with etiquette rules and today CGD gives you 6 of those.
#1 – Make sure you have a clear subject line
Most people decide whether to open an email based on the subject line, so it is important that you make it a line that concerns them or something that might be of interest to them.
#2 – Be cautious with humor
Although you think that you are very funny, there might be some people that don’t, so be cautious with humor in your e-mail. Without facial expression and tone of voice, humor can easily get lost in your email. It might be better not to use humor unless you know the other person well.
#3 – Be aware of cultural differences
Miscommunication due to cultural differences happens quicker than you might think. Make sure you tailor your message based upon the cultural background and on how well you know the recipient.
#4 – Proofread every message
Proofreading your email is very important, whether you send out a job application or replying to a client. Your mistakes won’t go unnoticed and you might be judged for it. Do the proofreading yourself and don’t rely on automatic spelling- and grammar checks, I can tell from experience that they don’t always work very well.
#5 – Calm down with the exclamation marks
I am very guilty of this one! Use only 1 exclamation mark to show your excitement and never overdo it. People tend to get carried away and using too many exclamation marks can come across as very emotional or immature.
#6 – Add the email address last
You don’t want to send the email accidentally before you finished writing or proof read your email, so only add the email address when you are ready with the email.
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