Don’t miss: Tips For Blogging Success: The Basics Of Running A Successful Blog

Blogging is bigger than ever, with hundreds of new blogs with different topics, opinions and content being started up every day. As well as being a great way to showcase your skills and talents, blogging can also open doors for you in terms of networking, socialising and being in touch with brands. There’s really no downside to starting one up if you’re thinking about it, but it can be a little overwhelming if you’re not really sure where to start. Never fear, Here’s our guide to starting a blog, and laying the foundations for it to be successful in the long run!


#1 Name and Niche
First you need to identify your niche, what content will you post and will you focus on creating your own content or sharing curated content made by other people? Is there any way that you can set your blog apart from others? A good way to think about what kind of blog you’ll be running is to identify the topics you won’t be posting about, once you have a firm grasp on what you don’t want to write about the rest will come a lot easier. Next you need to think of a catchy name that represents you and your blog’s content, but something that is also timeless and won’t grow stale or annoying, for example Career Girl Daily is short, snappy and self-explanatory. A maximum of three words is usually the magic number for blog names.

#2 Research
Make a list of all the blogs that you enjoy reading, and what elements of those blogs you’d like to incorporate into your own. By making a list of things you like and dislike about the blogs you regularly read you can identify what you want your blog to be, and what you’d like it to end up as in the future.

#3 Hosting
Now you need to decide what platform to host your blog on, the two main platforms are Blogger and WordPress, while Tumblr is better for sharing visual content, there are a multitude of pros and cons to all so do a little research to find out which one is best for you.


#4 Content planning
Before you publish anything, it’s best to set up a spreadsheet and plan your content weeks in advance. For my own personal blog, I have a loose plan of what I’m posting up to six weeks in advance! But don’t limit your creative possibilities by following your plan too strictly, because that will suck the fun out of blogging and leave you feeling too regimented.

#5 Design
The design of your blog is something that should be personal to you, there are hundreds of free templates for WordPress, Blogger and Tumblr, for a more personalised theme you can always purchase one but at the beginning it’s better to keep everything free. If you’re looking for resources, The Cutest Blog on the block has good themes and backgrounds, and you can get creative and make a custom logo with Canva.

Startup Stock Photos

#6 Content
Make sure you are interested in the content that you’re writing about, and don’t feel disheartened if at first nobody is commenting or liking your work. Successful blogging takes time, another good tip for content is to make sure your spelling and grammar are up to scratch, and that your writing voice is pleasant to read. Check this by using spell check, searching for anything you aren’t sure of and reading your posts out loud every so often.

#7 Social media
A good way to ensure your blog gets views is to engage with people via Twitter, look out for hashtags that signify blog chats and the topics that you identify with, for example #fbloggers is ‘fashion bloggers’ whereas #bbloggers is for ‘beauty bloggers’. Eventually you can branch out to Instagram and Facebook if you like, but just keep in mind that blogging should be something you love and not become a chore or something that you dread.

There you have it, the simple steps to laying the foundations for a great blog, as long as you’re passionate about the content you’re publishing you’ll attract views, and as long as blogging continues to be a hobby not a habit you’ll be on the path towards a successful blog! 

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  • Sophie Godfrey-Phaure

    Great Blog post!

  • http://LizzieDripping Elizabeth Rebecca

    Lovely post and thanks for the design tips.

    Lizzie Dripping

  • Manpreet Kaur

    I truly support the idea of writing content that you yourself find enjoyable and not caring about stats/comments in the beginning is really important. I have been through it – I have felt disappointed and dreadful when no one appreciated what I did. There were people who even came up with really hateful comments. It was difficult to get over it.
    If only I hadn’t paid attention to such things in the first place, I would have saved myself from a lot of mental trouble and waste of time.

  • Toni Marie

    Great tips! Definitely going to use them :)

  • Anna

    nice tips :)

  • Ievushka

    Great tips!

  • D.J.

    Thanks for useful tips and suggestions!

  • Krista

    Great Post! Love the tips here! :)

  • Abagail

    Starting out can be daunting, I think creating some solid goals make it a lot easier to accomplish. Here is what I learned:

  • Nora @ The Healthy Haus

    Thank you for this! I’m struggling with posting consistently to (slowly) build an audience without making it feel like a chore. Patience!


  • Emmajane

    Great tips, thanks a million! X

    Black and Navy on the blog-

  • Joanna Joy

    Great read. Thank you for the helpful tips. This was really useful information.

  • Colleen Welsch

    I’m sending this to my BFF as she has been wanting to start a blog but she’s not sure how to get started. You’ve explained it way more articulately than I ever could have!


  • Rita

    Great tips! And i totally agree with all of them. :)
    – Rita


    love this kind of advice! hope to be able to use them as much as possible!


  • Dinka

    :*:* Thanks for tips… I’m new in this and every tipe of tip is good tip

  • Words by Koko

    Great tips, trying to start the habit of blogging consistently and planning my posts well ahead of time.

    Hi all,

    Please check out my blog,

    Thanks :)

  • Imelda Aldava

    Great post! Thanks so much for the tips and introducing me to the Canva website, it has really helped.

  • Neesha

    Great post. I think I’m on track with all these things at the moment. I probably should be a little more social media active though
    Reinventing Neesha ♥

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  • Sophie

    Hello! Great post! But I have a question… What do I do if I just CAN’T decide what I wanna write on my blog? I sometimes write about things I did that day, or about clothes, makeup, events… Do you have any suggestions on how to make up my mind?
    Have a great day!
    Sophie ~ :3

  • Katharina

    Super blog post, I just started blogging about my life as a model and cosmetics. It’s hard so get some followers at first and since I don’t want to spam my Instagram, it will take a while to make some people aware of my blog but I enjoy it for now.


  • Zin Based Mineral Sunscreen

    Great points. That’s exactly what’s required for a successful blogging! Saved to my favourites!

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