How To Upgrade Your Blog And Make It Super Popular

photo: coohuca

 

The perks of having a super popular blog are many, you get to connect with like-minded people, you get the affirmation that what you say is interesting enough to be shared with a vast audience and you get more opportunities for paid work and attending important events.

But getting your blog from blah to ta-da isn’t easy. Here are a few things I’ve learned through our year and a half working on CGD and talking with some of the biggest bloggers around about their content.

Have a brain dump 
Sunday is a great day to do a brain dump. Get a piece of paper, get some books, magazines, TV shows and websites around you and soak in the inspiration. Start writing post ideas and only stop when you have enough for two weeks. The ones you’re most excited about can go up sooner if you’d like.

Live and die by your editorial calendar
I have a major panic attack if we aren’t at least 3 weeks ahead of ourselves, because when we’re organized, it’s less hassle and headache for me. If something comes up that I think is popular or important to mention, I add it at the beginning of the week.

Quality over quantity. 
Someone I know recently lamented that a 15-second video they shared got more views than the entire content of their website had in a year. Sometimes a quality post of minimal words will do better than a lengthy post with no substance. Remember that.

Writing matters. 
If you aren’t a confident writer, you should definitely use Grammarly. I do because I’m not superhuman and sometimes I miss mistakes. Grammarly is my bro looking over the post with me. Make sure you are writing for both types of reader, the reader who skims, and the reader who will hang on to your every word.

SEO isn’t that hard. 
When I first started doing SEO I had no idea what I was doing, but now it’s second nature. My keywords aren’t always in the first paragraph of my copy, nor are they always unique, but they work. There are WordPress plugins that will help you figure out whether you have good SEO.

Don’t bore us! 
It’s hard to be informative without being boring. I know. But if you read something you’ve written and aren’t excited by it, most likely your readers aren’t either. Add a little personal information into it, crack a few jokes, that’ll incite people to stay!

Your site is a billboard.
I read somewhere that the average time someone will spend on a site is two minutes, so you should treat your site like a giant billboard at the side of the road. People are constantly passing by, but you want them to remember you and come back to your brand.

Ready to create your own successful blog? The Ultimate Blog Plan is now live! This huge eBook is filled with honest tips, behind-the-scenes stories of Career Girl Daily’s journey, free blogging templates and workbook exercises to help you create a successful blog from day one. Get access to all the chapters and workbook exercises here!

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64 Comments
  1. I have learned so much about the whole aesthetic of your blog, what it should feel like, look like, and speak volumes of. This should be my creative platform, it holds great photos, creativity, great content, and relevant topics that people will come back for again and again. You ladies over at CGD have given so much inspiration to “just” keep pushing, being positive, and keeping my chin up through this blogosphere. I have rebranded my blog, upgraded some things, and even upgraded my attitude thanks CGD!!!!

  2. I’m opening up with this blog. I had a blog for 3 years but I didn’t really take it into a direction it was just there. I’d love to do it a little differently this time. I’ve dedicated my Sunday’s to blogging things. These are great!

  3. I haven’t heard of Grammarly before, so will definitely be checking that out. I’m working on becoming more personable in my posts as I tend to write differently to the way I speak. Still trying to get the uni voice out of my writing 6 years down the line! I seem to be able to write more ‘me’ posts late at night. I think my brain is too tired for the ‘uni voice’ by then! Xx

    Tania | When Tania Talks

  4. I definitely can agree with the brain dump! ? I keep a folder on iCloud of all my notes with my random ideas I’ll come up with for blog post ideas. It syncs with my Mac as well so I have the whole list easily accessible anytime and place. I love it! ?

    http://www.creatinglovely.com

  5. Loved reading this post. What wordPress plugins would you recommend to see how good my SEO is?

    Holly x

  6. I second the Grammarly recommendation! I’ve been using it for a really long time and while it isn’t always perfect it’s still catching things I never would and I learn about grammar and spelling along the way. I also like the progress report you get weekly that helps you identify what mistakes you make over and over again.

    I have added “Brain dump” to my Sunday to-do list. Right now I try to use a portion of everyday for coming up with ideas but I feel bad when I can’t always get to it. Having one day a week for it sounds much better and then all I have to do all week is collect inspiration. Thank you so much for that tip! :)

    Lisa // ZEN AND PI

  7. Thank you so much for the Grammarly recommendation, I downloaded it and it is now in my toolbar! I hope it really helps me with little mistakes I make, but don’t quite catch.

    I’m glad to hear that I have already been doing “Brain Dump” on Sundays, or on random days when I feel like inspiration is really high. I’m going to look more into that SEO stuff for my blog, I seem to know about it but at the same time not really. Going to look for a blog post around that speaks about this stuff in just plain English, y’know? Great post!

    xx | http://www.recavi.com

  8. I’ve learned that it’s best to plan and write content ahead of time. I also, learned that each month should have a theme that ties my post together. I didn’t know this when I I first started and now it’s something that I am going to implement in my blog next month.

    http://www.alittlebitofcinnamon.com

  9. I second your Grammarly recommendation – not only for the grammar checking, but for helping me keep my posts original through the Plagiarism check…awesome tool! For SEO – Yeost, and it is free!

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